Seventy percent of worldwide wealth is in real estate. It’s a 400 trillion-dollar market! In the end, real estate allows for a partnership with the bank. The bank has the money, and they need to lend it somebody. So, you create the vessel for that need.

Here’s a more detailed breakdown of why banks encourage and support real estate investment by their customers:

Mortgage Lending: Banks are major players in the mortgage lending market. They provide loans to individuals and businesses to purchase real estate. Encouraging real estate investment means more borrowers seeking mortgages, which can be a profitable business for banks through interest payments and fees.

Asset Collateral: Real estate often serves as collateral for loans and lines of credit. When customers invest in real estate, they are more likely to have valuable assets that can be used as collateral, reducing the bank’s lending risk.

Interest Rate Income: Banks can profit from the interest rate spread between what they pay on deposits (e.g., savings accounts, certificates of deposit) and what they charge on loans, including real estate loans. This interest rate income is a significant source of revenue for banks.

Diversification: Real estate investment is a way for individuals to diversify their investment portfolios beyond traditional assets like stocks and bonds. Banks may encourage diversification to help customers manage risk and achieve their financial goals.

Wealth Management Services: Banks often offer wealth management and financial planning services to high-net-worth clients. Real estate can be an important component of a diversified investment strategy, and banks may help clients manage and grow their real estate portfolios.

Economic Growth: Real estate investment can stimulate economic growth in a region. When individuals invest in real estate, it can lead to construction projects, job creation, and increased economic activity, which can benefit both the community and the banking industry.

Deposits and Funds Management: Real estate transactions, such as property purchases and renovations, often require substantial amounts of capital. Banks benefit from holding these funds in deposit accounts or managing them through investment products, earning fees and interest in the process.

Regulatory Requirements: In many countries, banks are subject to regulatory requirements that mandate certain levels of lending to stimulate economic growth. Encouraging real estate investment can help banks meet these requirements.

Long-Term Relationships: Banks aim to build long-term relationships with their customers. Supporting real estate investment is one way to do this, as it helps customers achieve their financial goals and fosters loyalty to the bank.